In the past few years, consumer trends have shifted in favor of online shopping. E-commerce is growing faster than their brick-and- mortar counterparts. This shift has changed how we conduct business forever. At the click of a button, a consumer can buy a product. At same moment, the retailer gets his or her money. But…
Why Making Your Product Scarce Is Powerful In Marketing
As a marketer, you don’t think in terms of scarcity. It goes against almost everything you have been taught in direct sales and communication with consumers. You want to be everywhere, do everything, present as much as you can so you can get the best results possible with your business. But there is a scarcity…
Why Curiosity Is Your Secret Sauce For Blog Engagement
Have you ever wondered how someone did something before? Sure you have. It’s an innate process in our lives that we are curious creatures, and, possibly more than once, you have been curious about a thing or two in your life. That’s what I want to talk about today. How curiosity can help build a…
13 Words You Should Use In Your Blog Headlines To Instantly Drive Traffic
What drives traffic to your blog? It’s a combination of several psychological elements, one of which is the eye-catching headline. You’ve seen this before. You already know you should be writing headlines which captures the attention of your audience, but which one’s should you use? How in the world does this even work anyway? I…
5 Insanely Successful Ways To Promote Your Blog
You blog. You hit “Publish”. After that you sit back and wait for the traffic to come to your blog. But isn’t there more you could do? Are you leaving something out? You’ve got some pretty good content, but perhaps there’s a step missing? Here’s some ways in which you can make sure your content…
The Perfect Solution To Your Social Media Traffic Problem
Would you like to have more traffic from social media? Wouldn’t it be nice to sit back and watch as traffic rolled in every day? Imagine a blog post you recently wrote receiving tons of visitors from social media in a short amount of time. Also imagine every time you shared an article it did pretty…
How 5 Marketing Influencers Are Creating Action on Social Media – And You Can Too
Are you in the social media industry? Have you discovered there are a lot of people fighting for attention in this space yet? If you’ve been in the social niche for any amount of time you will notice the throngs of people, marketers, and bloggers that are all struggling to make their brand known. Some…
The Pinterest Secret That Will Impact Your Social
Images impact your brain a lot easier than text does. If you’ve been in the social media industry for any amount of time you already know this. That is why it is so easy to build traffic over on the Pinterest platform. Take Twitter for example, even 140 characters take the brain a little longer…
Including Your Audience on the Instagram Social Network
It is certain that when you “like” photos on Instagram you may be part of this construct that is much bigger than the Internet and one that extends far into the past. You are creating a dynamic between the observer and the observed, and to the way future generations of the Instagram social network are apt…
Why Unplugging Was Important For My Marketing
When I was a coal miner there was a time for work and a time for play. Even though 4:30 came early every morning, I was home at 6 and had the rest of the evening to do what I wanted with the family. If you’re in the digital marketing space, then you already know…
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